Born in a bedroom, our first office was above a TV studio. Today we work for B2B tech clients globally.


We work with B2B tech clients from the US to Australia, Finland to South Africa to position everything from Cybersecurity to Adtech to Event-Driven Architecture. We’re proud of our contribution to our clients’ business growth using AI assisted PR and marketing strategies.

The team


Our hand-picked team of experts comes from a wide variety of backgrounds and interests, united by passion for B2B tech. Some prefer gaming to sports, some listen to EDM, some went to university and others straight to work from school. We’re a mixture of ex-journalists, digital marketers, book nerds and self-starters.

Our people are our most important asset, so we put them first, always. We tackle challenges together and celebrate success as a team. And we nurture them to be audacious, tenacious, and creative.

We commit as a team to shooting past ambitious goals every year by using the latest tech and the best minds. We are the new generation of AI-powered B2B tech PR and marketing experts.

The Positive Team

Our story

Founded in a nursery room in a West London flat
Moves to first office in former BBC studios where the Rolling Stones and David Bowie appeared; first team member joins
First pan-European client signed
10th client signed and European network formed
US consultants join Positive team
Hits £500,000 billing and moves to larger office
Company rebrand and new website, expanded offices, £1m billing
Grew digital services to include social media analytics and SEO
Nominated for PRMoment award - best tech agency
Win 2 EMEA Sabre awards
Positive US established